Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Campbell Oil Company · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Can’t believe the app doesn’t display fuel prices of the location you choose on the map. Defeats the purpose of me using this app.
Good app overall, bell stores is usually great. But a few things , needs to be able to link to your Apple wallet and it needs fixed with crashes every time I look at my in progress offers I try and click on them and the app immediately closes. Please update this and it will make everyone more satisfied.
I’m super stoked that Bell Stores has jumped on the rewards bandwagon, but my app doesn’t allow me to see evidence that I’ve earned any points toward anything. Because I can’t see it building rewards, I’m more inclined to go to get go or speedway where I see my progress toward fuel discounts. One TINY adjustment would make a world of difference. Definitely look over the speedway app and take a few cues, guys. You’re on the right path but you haven’t arrived yet. I’ve actually found myself going to bell stores less since I got this app because of this. Not out of spite or anything silly, but because I can’t tell that it’s benefiting me. It’s a subconscious aversion that I’ve noticed after the fact.
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