Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Levente Horvath · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Great game really fun but I feel like it should start slower and go faster and faster but overall great game can’t wait to spend hours playing it:)
It’s really exciting! I can feel my brain is in movement. You have to pay attention to get ahead with your scores! I love it!
Well done! Looking forward to Shape Sorter 2. Good bye working during working hours!
Shape Sorter is a simple game: your only objective is to sort the endless flow of pieces into the right spots. Don't be too slow, though, because you...