Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗iDeaction · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
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这星战游戏有没有托我们不去管,但是胡乱开小号就一点意思都没有了,最强领主第一天排名冲在前面,第二天就莫名被封了。理由是使用第三方非法游戏?通过非正规渠道充值?你们怎么核实怎么查的?脑子进水了还是有坑?我每笔都是在星战游戏内买的礼包,清清楚楚,花了万把块钱你们检查都不检查别人恶意举报就直接开小号?什么破玩意儿?
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