Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Exxon Mobil Corporation · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Can you offer a better way to Login or reset password. It is extremely annoying
Unclear and sometimes confusing. The best promotion of the particular day should be automatically applied. Furthermore, the details shown under "My Rewards" can't be read. I guess the app developer invented a new font size in nano scale. That's ridiculous, as 70% of the screen are kept blank. MAKE IT READABLE!!!
User-friendly app with lots of great offers.
Esso應用程式主要功能: 隨時掌握您的Esso Smiles戶口及交易狀況 連接您的Esso Smiles戶口到Esso應用程式,您可隨時隨地,更方便靈活管理您的Esso Smiles戶口及查閱積分交易記錄。 在 “我的Smiles”管理您的Esso Smiles戶口,更改個人資料、查閱Es...