Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗brainbow · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This game is very fun and I enjoy it a lot. The puzzles are challenging enough that I feel mentally engaged, but never too hard that I feel that I can’t do them. I do have some recommendations, because some things do really frustrate me in the game. I have finished all of the puzzles in the game, and am now working on finishing the gold ones. I have all of these tickets which I can’t use on solving new puzzles and have to constantly repeat old ones in order to get enough coins to play the ones in gold. I feel like you should be able to use tickets on the gold puzzles as well, but maybe just like 2 instead of 1 ticket. Or maybe you could exchange tickets for 100 coins. That way it wouldn’t be such a pain to play.. ALSO: This new update has caused a glitch in the game and unless I triple my coins it won’t let me leave the level I’m on and I have to exit and reopen the app before I am able to. Nevertheless, this is a great game and I can’t wait for more levels to be released
Completely bloated with ads, which automatically play with sound, too. An ad before literally every puzzle — it takes longer to watch the ad than to solve the puzzle. In fact, so oversaturated with ads that it places a lower banner ad on top of the “start” button on the homepage, forcing you to quit and restart the app if you actually want to play. I understand games need ads to make money, but have the decency to at least make them every 5 puzzles, not before *every single level*. There is a paid option to remove ads, but good luck finding it because the interface design is awful (it’s under the + next to your coin count, where you have the option to buy more coins, and ad removal is an included bonus in purchases over a certain amount. Sure, why not.)
This is such a great game, so congratulations to the developers. I’ve been downloading a lot of free game apps and I get bored of them after a while, but no with this game. The puzzles have the perfect balance: some are chellenging and other are really easy, so the player doesn’t get frustrated neither bored. Just some recommendations, I would prefer if the stars bar actually show you the exact moment when you are loosing every star. Also, the time is to short for some puzzles, so I would recommend that the cross that points out blocks that can not be colored anymore would appear automatically, that would help saving some time for those cases. In some cases, I complete the puzzle but the bar keeps going for an additional second and that makes the difference between getting two stars instead of three, so solve that problem, please. Lastly, I would recommend that the puzzles that you already solve with three stars, costs no more: asking for 50 coins is too much for that. Maybe you can put an add instead.
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