Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Parallel Plaid, Inc. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
It’s really fun but there was a bug where I was inside another players body instead of mine I thought it was a visual glitch and continued to play until I won, I won as the guy i was playing as which wasn’t my character and the guy who was playing as me got 4th place, in the end when I won it said the player which I playing as won, and said I got 4th place and gave me the XP for 4th place
Let’s start positive: The game itself isn’t bad right off the bat. I like that it’s online and you can play with friends. The mini games are simple but fun. Not a bad game to whip out while on the bus. However, these positives are out-weighed. The design of the app is a blatant rip-off of the currently popular Brawl Stars by Supercell, except not as finished or user friendly. The games get very repetitive and uninteresting very fast. Every time you play will be exactly the same, there isn’t much variation. Once you’ve played all the games, the mystery ends. The excitement peaks and has no where else to go but down. It’s strange because the concept of this game is nice. Reminiscent of family games on Wii or even Xbox Kinect (Haha remember that??). There is definitely direction with this game. It’s unfortunate to see this concept become a target of lazy work. It’s almost like you can tell the thought behind the game got more attention than the game itself. Gaming is a great, lucrative market. The games that get BIG are big because we see the work put into it. Why bog down a great game and concept with lazy execution and design?
I love how there’s tons of mini games giving this game a lot of variety and quick play. I like the party style or alone play aspect too
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