Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗thePass Ltd · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This is the second time having to use this app this month and both times I was not able to fully check-in due to the ID SCAN not working
Have spent 40 minutes trying to scan my passport into my reservation. I used both live camera and still photo of my passport taken earlier. Quite simply, the ID scan doesn’t work and won’t upload my passport and now I can’t get back for time wasted by this broken app.
Manage your booking, discover all services at your accommodation and surroundings has to offer. Get guidance from your host about restaurants, bars &...