Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Carlos Fernandez Mayor · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This is the second time that I have gone on a run and it does not save my progress so I have to do the step again. And it makes me upset because if I track it on my Apple Watch, it’s fine, but I don’t get the satisfaction of the stepping stones and there’s hardly times where I only do that specific distance. Usually, I’ll do the interval runs and then continue to walk the rest of the way for the 3 miles. I was about to rave about it but fool me once shame on you fool me twice can’t get fooled again.
I like the motivation it gives me, and I do run every other day. I did buy it and new the cost before I downloaded it. But im disappointed in the later stages. particularly the 1.9 mile, it never switched off of run! How is this gradual plan going to inch me up to a 5k when all of a sudden it expects me to run 2 miles with no break. What’s more, you cannot repeat stages, if you feel you’re not ready to advance. And you can’t restart a stage...say if your run gets interrupted. The description of the pace in each stage is poor, so often you don’t know what to expect. And...the estimate it gives of you’re running pace is way off. I thought I was killing it....but no. I’d look for a different app if I was you.
I really liked the set up for this app, simple and encourages rest between sessions but also doesn’t let you go beyond a few days before your next or it sets you back a session. Awesome. Except two days ago on my run I wanted to restart a minute or two in because I had started the program but wasn’t ready... it told me better luck next time and set me back a session! Then today, I had to run on the treadmill, which I don’t normally do and it gave me the cues for about 20 min - then when I looked at it I realized it thought I had run 0 miles and I cannot find a way to manually change this. Told me better luck next time at the end of this run as well! I’m never going to get anywhere at this rate!
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| Name | Price | Type |
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