Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Wellable LLC · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
It does not sync easily. For some of the syncable devices, you have to download another app for it to go through which is kind of a pain. Several times I had to disconnect connected devices and reconnect them and try to historically sync them. I’ve also noticed with some of my coworkers that are shooting up with more points than you could possibly get. So I’m thinking that they’re logging their stuff directly and it’s also picking up their connected devices or something. it would be nice if we could see what each other was doing to get points. But all I can see is where I’m at in the rank and how they’re getting their points is confidential.
The group competition or organizational competitions help make this app fun and motivational. I like how one can keep up with their progress and rank in an organizations members that take part in any fun completions for health. The way it can link to wearable devices to automatically download your workouts and record your steps makes it easy to earn your sellable points without having to remember to check it each day. (You do, of course, have to remember to work out if you want those points!). Highly recommend to any organization that wants to come up with a fun way to motivate their members to have healthier lifestyles.
I have an iPhone and have Apple Health connected to Wellable and all of my activities sync directly to the Wellable app for points towards a reward! I love it because my wellness program rewards points for other activities besides just daily step count. I am not a runner so my step count does not get super high. I receive most of my activity points from the time spent doing yoga, barre, and weight lifting that I just track using my Apple Watch. Being able to track other fitness activities makes it fun and inclusive for those who do not run as their main mode of exercise.
Wellable is your organization's wellness partner in supporting you on your journey towards holistic well-being. With the Wellable app, you can access...