Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Logan Bank and Trust Company · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Don’t really care for the new app. The writing is too small. It gives you a current balance and an available amount. It doesn’t automatically deduct amount when pending. It wont allow you to put how much you want to pay on a loan.
I like the idea that I can make transfers over my computer and also make sure of my balance and to make sure that I haven’t missed anything!
So glad this bank has an app makes all my transactions so easy to track
Do your banking whenever you want and wherever you are with Logan Bank & Trust’s new mobile banking app. Access your account information securely anyw...