Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Peoples Bank OH · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
When my bank was bought out by People’s Bank and I had to change apps and the format I was very unhappy. I had such great customer service though helping me to learn the new one that I was amazed. I have been very pleased and satisfied with it ever since and I’m very glad to have People’s Bank as mine. The app is easy to use and I use it several times a week.
This app fails at least once a week. I have to reinstall every time to get a few more days of functionality and then it crashes again. The old app worked perfectly for me over several years; this version has never worked properly. Calls to the bank’s IT department resulted in the following advice: “Just delete and reinstall.” Typical IT answer! My advice to IT: Fix the #%+& app or go back to old one. (Won’t let me send the review without a nickname and every one I choose is taken.) Response to developers’ comments/requests: iPhone X; running latest version iOS; not using a VPN. Instability possibly related to face ID log on function. I stopped using face ID log on after posting the original review and have experienced much better app performance. Face ID works well on the other apps with that feature, so I still suspect the glitch lies somewhere in the Peoples Bank app.
This new app is trash. You can’t see where money has been sent to unless you open the whole debit. Push notifications don’t work anymore. I have deleted and reinstalled the app 4 times now. I want to know when money is taken out immediately like the old app in case of fraud. Getting tired of having to reinstall every other day to get my information that an old app had no problems doing. Save yourself some headaches if unhappy customers and bring the old style back. Update: so now I have to down load an app for my app so I can get notifications when my card is used? This is ridiculous. I’m about to leave this bank. Old app had nothing wrong with it, this one should have never been rolled out unless everything worked correctly. This is peoples money not a Facebook account.
Peoples Bank Mobile Banking allows clients to securely access Peoples Bank accounts from any mobile device. Features include*: • Enroll in mobile ba...