Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗News Digital Media · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Problems, problems and more problems using app on iPhone. All current iOS and app software. Has never worked on one of our phones, and after two years doesn’t work on another. Request support help from News Corp and copy and paste responses are irrelevant and useless.
Each days paper doesn’t load automatically into my library. It used to, but doesn’t anymore. The Courier Mail app, which is made by the same corp., is much better- I’d recommend it over this one.
It will only download on Wifi which is problematic when out and about. They have a pop up suggestion to fix this but it doesn’t. It would be better value if you also had access to the other “papers” owned by this company as on some the days the content is really thin.
The Gold Coast Bulletin app delivers the latest news and biggest stories as they happen, from our team of award-winning journalists in Queensland, Aus...