Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Selva Interactive · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Could be a cool game if you finished it. Add a handful more units that you unlock as you go, a few bosses, a lot of levels, more challenging enemies, and an upgrade system to speed up things like the time it takes for a unit to be ready to send out, upgrade units’ damage, speed, and defense, and upgrade the spells like damage all enemies and units move faster. Nice work so far!
Tale Of The Dragon Army is a strategy game where you create an army to defend the kingdom from an evil force. Train swordsmen, archers, mages, knight...