Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Ronny Schulz · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Got the app for a breeding calculator, but I can’t find the Genesis 2 animals such as the Shadowmane.
Great info on game if you can get by the ads! The ads pop up every time you change pages and you can’t get back to the app until you go to the ads page. When I first started using it was great! Then it updated and here came the ads! Now it’s unusable.
Was excited seeing the possibilities with the app. Unfortunately every time I tried changing the level of the Argentavis the app crashed. Would relaunch navigate back to the Dino select the level box and enter 112, and it would crash again. Hopefully something small and easily fixed? Until then I’ll continue using Dododex. Just hate having to look up recipes separately from their app.
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