Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Jill Cohen · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This seems like a good app for trafficking awareness but I can’t seem to actually progress. I finished all the levels in act 1 and it still won’t let go to the next act. Is this based on scoring, or do you have to pay to get more levels? I’d really like a answer to this soon.Thanks for reading-shadowlady
Great product for teaching awareness!
Everyone can play a role in identifying victims of human trafficking. An informed community member, classmate or peer could also be a victim’s link to...