Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Chris Cox · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
So when in the first hour and playing this game, on capture dinos it wouldn’t let me buy gas and it wouldn’t show my dinosaur that I just captured the brontosaurus so please fix the glitch otherwise good game
By far the greatest game ever!!
This game puts all other games to shame
You've discovered a prehistoric island where dinosaurs run wild. Take a safari deep into Dino Country to hunt these mighty beasts. Fill your zoo to fu...