Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Oregon Health & Science University Apps · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Please add a way to upload a photo from the camera roll. I use the camera magnifier, which takes the clearest photos (rather than the camera), but there is no way to add the photo.
Doesn’t seem to be a way to transfer my old data to a new phone. No “account” to log into. Defeats the purpose of longitudinal monitoring
The app keeps crashing when I try to open my pictures! Having a severely atypical mole excised in two weeks - would be nice to compare to old data.
MoleMapper™ is a personalized tool to help you map, measure, and monitor the moles on your skin. Using a familiar Maps-like interface, you can measure...