Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Daniel Erdmann · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
The ads are so broken when it’s a ad the X doesn’t show up but on some they show but I’m pressing the X and it’s not working.
Everything is perfect about it, the only things I would fix is the difficulty. It is usually very easy to beat your opponents and it just gets annoying after a while because it doesn't challenge you.
In the later rounds of Championship mode, at best your team does nothing to help you out. Mostly because they're actively assisting the other team. Ball handling for you are terrible, meanwhile opposing players pick you off easily. Worst of all, no matter what, like a magnet, the ball will automatically roll towards opposing goal which makes scoring for the other team automatic. Can't believe i wasted a week on this scam of a game.
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