Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗InBody Co., Ltd. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I did the scan and the machine texted me a link. But the link sent me to a blank Safari page on my iPhone. Then I downloaded the app and registered, but the registration process was rough. I couldn’t get the keyboard to get out of the way to click next to go to the next screen. Finally figured out you have to tap multiple times outside of the text field to drop the keyboard so you can click next. Then it didn’t want to take the password word I created, had to reset my password. Finally made it into the data and I wanted to print the results to compare to a prior printout that I had from a gym that just printed the data on site. Instead of giving options for how you want to save it such as a PDF it saves to your photo.
Purchased both the H30 scale and InBody BP170B for blood pressure measurements with the expectation that the InBody App would sync all collected data in the app with Apple Health, to integrate with my other activity and health data. I expected both device’s data would sync since the same Inbody app is collecting data for both the scale and blood pressure measurements. H30 scale works well and syncs to Apple Health, however the BP170 blood pressure measurements do not sync. The data is right there in the app however hasn’t been included in the Apple sync. App developers, please include it in the sync feature! I will bring my rating to 5 stars if all BP measurement data was included in the Apple Health sync.
I enjoy the app and like the metrics that it provides. When adding a second user, it kinda works a little buggy. I Installed the app on my girlfriend’s phone and it sometimes “drops” her data. I added her as a second user on my phone and this seems to work sometimes but it oddly seems to “sync” to her phone a few minutes later. I would like to see her install the app and be able to use it seemlessly to track her data on her phone. I shouldn’t have to add her on my phone in order for her to track her data. Additionally, the female voice of the app sometimes works and sometimes doesn’t. I don’t know why. All and all, great scale and app….look forward to future updates.
At InBody, our goal is to bring evidence-based health and wellness data to more individuals so they can find health clarity that stretches far beyond...