Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Oh Baby! Fitness LLC · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I just gave birth to my second baby after using this app both times and let me tell you, if you prepare in only one way before giving birth it should be getting this app. In 2018 I pushed my daughter out so fast the doctors weren’t even in the room to catch her! She was 8lbs 11oz and my first birth so everyone thought it would take hours. 1hr15min of pushing and she was here. Last week I gave birth to my son who was 10lb6oz after FIFTEEN MINUTES of pushing. The hospital staff was literally flabbergasted. I am completely out of shape and honestly in no other way prepped for the very physical experience of labor. This app is INCREDIBLY helpful, the bite size videos make it so you can literally watch during transitional labor (like I did). I am forever grateful to this app as my biggest labor fear was c-section due to exhaustion (both were two day inductions). I can’t say enough great things. Thank you, thank you, thank you!
As a personal training working towards my certification with Oh Baby! Fitness, I have found this app to be of great and invaluable help to solidify my understanding of the whole pregnancy process as a true athletic event, as well as cement my knowledge in the matter. The app is easy to navigate, with a smooth and straight forward interface, the information comes in a friendly and easy way to understand, and Kathleen does an awesome job as she guides you through.
This app is wonderful! I have been fortunate enough to take Oh Baby Fitness classes since week 8 of my pregnancy and this app really solidifies everything that we work on in class! The videos are clear and concise and are an excellent place to start learning about coordinating pushing! Also the techniques and muscle isolations help so much with other aspects of pregnancy that you experience all along. Kagels, the ab work to keep your back in good alignment, the breath work...it really brings it all together!
A pregnant woman’s best friend-- this app will teach you the most effective and efficient way to push out your baby! Over the course of five short vid...