Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗United HealthCare Services, Inc. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
No where accepts this insurance and the provider search is usually broken or requires a salesforce login. I don’t have a salesforce login but when I try to create one they never send an email for me to be able to finish setting up my account. They say that this insurance is accepted everywhere but many haven’t head of it and don’t take it.
Can’t use the provider search to see if my PCP is in network. Their link, takes me to another link, which then takes me to another link. All require a new username and password, but even after I registered on each page it still doesn’t recognize my username and password to login. Tried calling. They said to call back during business hours, but don’t provide the hours.
First person I connected with about Rx/pharmacy question sounded like they were outside with wind in background possibly working from home and had to get computer to look my member stuff up; took a few minutes and I think they were walking to computer. Then said they couldn’t help after looking up my member ID and me asking about Rx coverage question and said they would transfer me. Transferred me to a pharmacy line that had recording to call back but only gave number once and then call was dropped so I was unable to get call back number. Extremely frustrating customer service experience.
With a single tap, you can look up in-network health care providers, view your member ID card, see how much you’ve paid toward your deductible, find o...