Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗The Kroger Co. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
UPDATE: I appreciate the response from the developer, but it is counterintuitive to click on “Savings” to view coupons (why not rename this function “Coupons?”) then another click to view the digital ones I have clipped but there is no way in the app to to add the clipped digital coupons to my shopping list, so I have to navigate between the two lists with several clicks! Why bother? Still not gonna shop at Gerbes, mostly because of this useless app. I really like digital coupons and this app has a lot, but once you clip them they disappear into a black hole, never to be seen again. They do NOT get added to your shopping list, and there is no way to view the ones you clipped as a stand-alone list; you have to write them down or somehow remember what you clipped. This is impossible if you clip more than a few or don’t get to the store immediately. A useless waste of time.
I appreciate the huge organic produce section you provide at the Camdenton store. I also want to thank you for the great experience I’ve had ordering and picking up groceries but above all, your employees are great, such friendly & customer service oriented people at this location!
Has nice selection of organic and healthy options in addition to the common products. Store is a nice size to do a quick stop. People always friendly. Loving the new pick-up ordering. Definitely my favorite method now. Tells you sales and coupons and helps with children in car seats or just being able to go home from work without having to go shop. I just stop and they bring it out.
Looking for an easier way to grocery shop, save money and manage your weekly grocery list? The Gerbes app makes grocery shopping simple with Delivery,...