Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Dominic Sophia · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I played the game and enjoyed it for a while. Once I accumulated the REQUIRED $1,000 to cash out to PayPal the queues were unbelievable long, however, if you paid $7.99 to jump the queue it would move a little bit. After experimenting with a number of these “queue jumpers” and a lot of money I only made it to #100 in line where I seem to be stuck. I too need money and having to spend an outrageous amount in fees to receive the money I “WON” I have no confidence that the money will come through. What bothers me most is that there is no way to contact them for rectification. Proceed at your own peril.
This game showed up as a money making game up. But did not disclosed that when you cash out your “winnings” there are fees associated with it. The fees are the following: 1. Withdrawal Fees: usually 10% of your “winnings”. 2. Taxes: 20% of your your “winnings”. 3. Expedite Fee: 30% of your “winnings”. In the app, the method of receiving “winning” payments are Visa, Mastercard, Affirm, PayPal and CashApp. I opt in to be paid using CashApp but the above transaction fees are collected via PayPal. The receiving company name is “PunkBox Ltd”. This company already collected all their transaction fees but it has been 3 days and the payment for the winnings is still “pending”. I played this game because I needed extra income. My home economics is very hard at the moment. My place of employment went out of business a few months ago. I don’t have unemployment because I was self employed. I’m applying for jobs everywhere but no one invited me for interview maybe because my FICO score is at its lowest point. I’m facing eviction and car repossession. I’m in a dire financial crisis. Every single penny is important and to find out I spent $30 in fees already. Please return my funds and do not defraud people. Times is very tough right now. Gullible and financially desperate people fall victim of your scamming antiques. Please reimburse my money back. DO NOT PLAY THIS GAME. IT IS A SCAM.
Do not let the ads fool you. Because let me tell you something, you’re not gonna see a single dime. These ads have claimed that you can get rich almost immediately and you have to play these video games to win big. Well, I’m telling you right now: You’re not gonna see a single dime, once again. This ad promises riches and extreme wealth when you play and clear all levels of this so-called play-to-earn game. When you clear a lever the games tells you that you made $1,000. And then they tell you that because the prize money is a large sum, a $10 fee is required to claim it. If a game like this charges you a fee to claim a prize is automatically a scam. Stay far, far away from this game! You have been warned.
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