Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗DoubleMap · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
The app keeps glitching and giving inaccurate times and location of the busses. It will kick me out multiple times in a row for trying to access some parts of the help and is very frustrating. The app has made me miss the bus many times.
It’s really helpful to know how much time I have before the bus arrives at a certain stop. I love that every stop on each route is included here. But I do wish that they included the daily bus schedule in the app so that it’s easier for me to plan ahead of time and know what time I need to be at the bus stop. Especially on weekends when the bus only runs every hour.
I love this app. I use the bus a lot and it’s nice knowing where there are.
The La Crosse MTU app provides city riders with real-time information about their shuttle's location, routes and more.