Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗The North West Company (International) Inc · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
My favorite place to make bush orders but the app isn’t working for me to make any.
I tried to set up an account by putting in my email and phone number. I never got the confirmation so I tried to send a message to the developer. About twenty minutes later I got a robo call with an Anchorage number saying my identity had been compromised and to dial “1” to speak with an operator. I hung up. I hope this doesn’t turn out badly for me. I hope I don’t get spammed continuously. They should have worked out these kinks before sending out mass emails saying the app was ready to roll.
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