Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Air China Limited · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Unable to add itinerary after hours of attempt. Verification using passport NFC scan took hours to work which was required to add itineraries, but even after successfully verified the identity, still unable to add itineraries using passport number and eticket number. Calling customer support was not helpful either as the person couldn’t figure it out and said she would contact their support but never heard back and still can’t add the itinerary . Never had so much problems with an airline app.
I tried checking in on both the phone app and the website but it would not work with multiple tries entering my name different ways. Finally I called the phone number and someone told me I had to enter my name of any specific way. “FAMILY/FIRST MIDDLE” I recommend that you put on your website the specific format that the name must be entered. It will not only save your customers lots of time it will also keep your customers from having to call your phone number and use your service representatives time.
Don’t know why there’s a large amount of negative reviews. It’s not the best but still not the worst. It’s the most reliable airline when you travel around China. Some international flights are satisfying as well. The app is easy-to-use and I haven’t encountered any weird error yet.
AirChina is China’s only national flag carrier which offers not only commercial flights for the traveling public, but also special flights for Chines...