Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Media General · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I’ll give instances where the app has update issues When hurricane Dorian was tracking to SC coast SPA hurricane news was all about Michael from a year ago. Throughout Nexstar negotiations with Directv updates on situation were missed. I did not see SPA post anything about when it back on Directv nor statements welcoming viewers back Last your “news” posts are sometimes days or weeks old on national items.
Most of the time I love the app, but have some issues that need to be worked on! A lot the time it goes off when reading a story! Love News Channel 7 but really do not like the split news screen with Amy being in Greenville! I like it better with the News team being together! One thing I don't like is you have more news for Greenville instead of Spartanburg! I live in Spartanburg and want to know what's happening here not Greenville!
Hi, I personally watch only Channel 7 for news and weather!! I love Fred Cunningham, Jack Roper, Christy Henderson but, I absolutely adore Amy Wood!!!! She makes the news more interesting, and somewhat comical with her behind the scene antics😂😂😂. Overall, I sincerely think that News Channel 7 is the best!!! Keep on Keeping on 🌹🏆
News has never been more local than in the palm of your hand. The WSPA 7News mobile app brings you all the top stories from our daily broadcasts, as w...