Woolly for Mastodon

Matteo Villa · iOS

Woolly for Mastodon

Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.

Paid-ad activity not yet verified
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01 / Creative research

Turn the unknowns into a research plan.

01

Check the acquisition promise

Read the store headline, screenshots and description. What problem is the app promising to solve?

Study the storefront ↗
02

Look for ad evidence

Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.

Browse observed advertisers ↗
03

Separate demand from paid growth

Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.

Review the market context ↗

02 / Storefront & product

Where the click lands.

Study the product story and store experience behind the acquisition funnel.

Screenshots

Woolly for Mastodon screenshot 1Woolly for Mastodon screenshot 2Woolly for Mastodon screenshot 3Woolly for Mastodon screenshot 4Woolly for Mastodon screenshot 5Woolly for Mastodon screenshot 6Woolly for Mastodon screenshot 7Woolly for Mastodon screenshot 8

03 / Market context

The business behind the app.

Keep revenue, downloads and store rankings separate from advertising performance.

How Much Does Woolly for Mastodon Make?

Monthly Revenue
$1.0K
Annualized estimate
$12.0K
Per Download
$1.00

Platform Performance

🍎iOS
Revenue
$1.0K
Downloads
1.0K
Rating
4.6 ★(58)

Rating Distribution

4.6
★★★★★
58 reviews
5
5%
4
0%
3
3%
2
14%
1
78%

Top Countries

🇺🇸 US🇩🇪 DE🇬🇧 GB
Reviews (3)▼
★★★★★JackEber5/27/2023
Woolly for the win

At first I used the web interface to access Mastodon. Then I read people talking about how much better the UX was on an app. So I tried, and paid for, the three leading apps. Of the three, Woolly is the best for me, for the way I like to view and use Mastodon. Not every app will appeal to everyone, but I'll be using Woolly from now on. P.S. It works just fine on my M1 MacBook Air.

★★★☆☆siddharthgpta5/19/2023
Great app with a few annoyances

Really like this app, and as other users mentioned the threaded feature of the app is really great! It has a really nice and minimal UI that I like as well. However one of the most annoying things I find about the app is that whenever I open the app after a day or two I have to sit and keep refreshing multiple times just to get to the latest posts. I don’t know if this is a feature, but it would be good to have a way to customize what the user wants to do!

★★★★★WillsAbstract5/6/2023
Great!

I’ve used quite a few mastodon clients, and they all have their strengths and weaknesses but woolly is the best I found. For whatever reason Woolly does a lot better with message threading (click on a reply and the full conversation appears… most of the time 🙂). Aside from that Woolly is quite polished, has the features I enjoy, and doesn’t stutter in my iPhone. Good job!

Version History (11)▼
1.9.13/28/2025
1.93/28/2025
1.88/9/2023
1.77/12/2023
1.66/15/2023
1.55/12/2023
1.45/3/2023
1.34/21/2023
1.24/13/2023
1.14/2/2023
Available In (115 Countries)▼
🇺🇸 United States🇦🇺 Australia🇨🇦 Canada🇨🇳 China🇫🇷 France🇩🇪 Germany🇬🇧 United Kingdom🇮🇹 Italy🇯🇵 Japan🇰🇷 South Korea🇷🇺 Russia🇩🇿 DZ🇦🇴 AO🇦🇷 Argentina🇦🇹 Austria🇦🇿 AZ🇧🇭 BH🇧🇧 BB🇧🇾 BY🇧🇪 Belgium🇧🇲 BM🇧🇷 Brazil🇧🇬 Bulgaria🇨🇱 Chile🇨🇴 Colombia🇨🇷 CR🇭🇷 Croatia🇨🇾 CY🇨🇿 Czech Republic🇩🇰 Denmark🇩🇴 DO🇪🇨 EC🇪🇬 Egypt🇸🇻 SV🇫🇮 Finland🇬🇭 GH🇬🇷 Greece🇬🇹 GT🇭🇰 Hong Kong🇭🇺 Hungary🇮🇳 India🇮🇩 Indonesia🇮🇪 Ireland🇮🇱 Israel🇰🇿 KZ🇰🇪 Kenya🇰🇼 KW🇱🇧 LB🇱🇹 Lithuania🇱🇺 LU🇲🇴 MO🇲🇬 MG🇲🇾 Malaysia🇲🇹 MT🇲🇽 Mexico🇳🇱 Netherlands🇳🇿 New Zealand🇳🇬 Nigeria🇳🇴 Norway🇴🇲 OM🇵🇰 Pakistan🇵🇦 PA🇵🇪 Peru🇵🇭 Philippines🇵🇱 Poland🇵🇹 Portugal🇶🇦 QA🇷🇴 Romania🇸🇦 Saudi Arabia🇷🇸 RS🇸🇬 Singapore🇸🇰 Slovakia🇸🇮 Slovenia🇿🇦 South Africa🇪🇸 Spain🇱🇰 LK🇸🇪 Sweden🇨🇭 Switzerland🇹🇼 Taiwan🇹🇭 Thailand🇹🇳 TN🇹🇷 Turkey🇺🇦 Ukraine🇦🇪 UAE🇺🇾 UY🇺🇿 UZ🇻🇪 VE🇻🇳 Vietnam🇧🇴 BO🇰🇭 KH🇪🇪 Estonia🇱🇻 Latvia🇳🇮 NI🇵🇾 PY🇦🇫 AF🇬🇪 GE🇮🇶 IQ🇱🇾 LY🇲🇦 MA🇲🇿 MZ🇲🇲 MM🇾🇪 YE🇧🇯 BJ🇧🇫 BF🇨🇲 CM🇨🇬 CG🇨🇮 CI🇯🇴 JO🇱🇦 LA🇲🇱 ML🇸🇳 SN🇹🇿 TZ🇺🇬 UG🇿🇲 ZM🇿🇼 ZW
Supported Languages (1)▼
English
App Details▼

Woolly is a fast and customisable Mastodon client. * Fully customisable main screen * Pin your most frequently used timelines, lists or followed...

iOS App ID
6444360628
Content Rating
9+
Min OS
16.1
Size
25.8 MB
In-App Purchases
Yes
Publisher
Matteo Villa
It

In-App Purchases (4)

NamePriceType
Woolly Pro (1 month)$0.99Monthly
Woolly Pro (1 year)$9.99Yearly
Woolly Pro (1 year)$9.99Yearly
Woolly Pro Lifetime$24.99One-time