Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Eduard Musoiu · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This a great game actually, but you guys have to make the camera better; I refer to when you move the floor is like so slow. That’s all. But continue updating this game is so great! 😁 I love it! Download it if you are reading this!
Same five levels over and over again and they’re all terrible. Logically I should hate this game and throw it in the trash. But I just can’t stop putting out those fires! Great game!
Can’t even play soon as I tap the game takes me to my home screen
Control the water to extinguish the fire. How to play: - Use your finger to tilt the floor - Bring the water into the fire - Extinguish the fire...