Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗WalkingDoggo · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
As of the time of this review the app is bare bones. You cannot connect wallet, “spend points” section does not connect to any kind of market place to spend your points. And most important of all, the app does not connect to apple health or any fitness watch which makes the step counting incredibly inaccurate. Unless you carry your phone Everywhere you will not accumulate your steps and points accurately and even then the built in pedometer for apps are never as accurate as being able to connect to Apple Health. Will edit review once updates are made.
The WalkingDoggo project was initiated inspired by the mission to aid the countless stray dogs across the globe. WalkingDoggo's objective is for indiv...