Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Anas Amhajjar · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I was hoping for like a million questions, but I only got to answer like five and I could answer them over and over and over again until I got the right answer. It’s kinda boring. I deleted it minutes after I got it. I just want to answer questions from the comics and all of the movies, not to mention all the tv shows. All you do is answer five questions. If someone could tell me why it’s like this or give me more questions, I’ll redownload it.
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