Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Jack Morris · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Over the past year and a half since I started creating more short form video content, I have been on the hunt for the most efficient and effective software I can use for editing and color grading. Tone has simplified the process of color grading video with its presets and made it very easy to color grade to a professional capacity with its tools which include a HSL feature and the two tone curve graphs (RGB and CYMK). Whilst it is a great app in terms of color grading capacity, my grievances with the app come from two things: 1. It crashes frequently on startup to the point I can’t use the app, and warily use it when it does launch to color grade because it will crash when I am in the middle of color grading, and 2. You can’t save your editing/past edits as a user preset. It has gotten to the point where I have deleted the app several times due to its instability, and the latter point is always something I think about whenever I am editing. Other than that, it’s a great app that simplifies the process of color grading and makes it less overwhelming for someone who wants to get into the world of content creation or simply wants to edit their photos and videos for their own use.
The app doesn’t actually work anymore :( it used to!! And it used to be my FAVORITE. I used it consistently for my small business. Now, your videos won’t even save. When you try and save them, the app glitches completely. When reaching out to the company, I was praying they had an app update coming to fix this problem… it should be first priority, right? If they’re selling this product to the masses, it should at least work, right? Their response was discouraging. They basically said “we’re sorry, it works randomly sometimes, and that we’re working on a solution but there’s nothing we can do at this time.” It’s been a year of a glitchy *expensive* app. There is no urgency to to fix it, and they continue to promote it online :( safe to say, this investment has become a scam. Small business owners: this is not for you! At least not until an update comes out!
This app seriously is a no brainer! This takes the job of 3-4 apps and packs it all into one! I’m all about making my workflow more efficient and this is perfect for making high quality insta stories on the fly! Well worth the low price for the yearly membership. I’ve paid $600 for an overlay pack that was only for desktop and didn’t even have as many overlays.. I could have subscribed to this app for 20 years for that price lol. What I’m trying to say is this app really is the real deal! Thank you guys for making this!!
Tone Studio: The All In One App For Creators Tone Studio is your go-to app for creating beautifully curated photo and video content with ease. Whethe...
| Name | Price | Type |
|---|---|---|
| Tone Silver Monthly | $3.99 | Monthly |
| Tone Gold Monthly | $6.99 | Monthly |
| Greece Collection | $6.99 | One-time |
| Fashion Collection | $8.99 | One-time |
| All Rounder 2.0 Collection | $9.99 | One-time |
| All Rounder Collection | $9.99 | One-time |
| Essentials Collection | $10.99 | One-time |
| Dreamy collection | $11.99 | One-time |
| Tone Silver Annual | $19.99 | Yearly |
| Tone Gold Annual | $34.99 | Yearly |