Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Rhea Labs · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I’m glad I stumbled on this app when I did. Lots of useful info on this journey and nice to have others to ask questions to. Helped me feel a little less alone.
It’s hard to love an app you can’t use. It has great potential but the various tracking tabs don’t open 95% of the time and just load.
I initially liked this app a lot. However, some kinks still need to be worked out. The main one being that even though I paid for a premium membership, any time I clicked on an article to read I got a notification saying I needed to pay for a premium membership in order to have access to it. Also, knowing how often you have to go on and off the same meds throughout multiple cycles, it would be most convenient if there was an on/off button on the meds instead of having to change the dates all the time. All of the milestones have the category “date and time” but an appointment is the only place you can actually put in a time. On the home page things don’t update very often. My reminder that “it’s transfer day” is still there at the top from a month ago. A constant reminder that it failed. It would be great if you could check a box that it failed and have it disappear so I don’t have to look at it every day.
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| Name | Price | Type |
|---|---|---|
| Premium membership (Monthly) | $7.99 | Monthly |
| Premium membership (Monthly) | $9.99 | Monthly |
| Premium membership (Monthly) | $10.99 | Monthly |
| Premium membership (Monthly) | $11.49 | Monthly |
| Premium membership (Quarterly) | $16.49 | Quarterly |
| Tilly Premium (Quarterly) | $42.99 | Quarterly |
| Coping with infertility & loss | $45.99 | One-time |
| Premium membership (Annual) | $47.99 | Yearly |