Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗This Mum Runs · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This Woman Runs is a fabulous, supportive community for women runners, and the app helps us connect with one another. It’s a perfect platform to share experiences and ask for advice, as well as to find local communities and in-person running groups
It’s a lovely app that has really helped to connect me to fellow runners in my area. TWR is so inclusive and welcoming. This app isn’t just an app, it’s a way to connect with other like minded women. Love love love
This is a brilliant app that keeps you up to date with all TWR related stuff. It’s easy to navigate and use. I give it 100%. Love using it and the content it contains.
Welcome to This Woman Runs, the world's only community-powered running App, your wingwoman for running and life. We are pioneers of a community-first...