Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Reseau Social Walkin Inc. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
The founder is incredibly rude. They cannot deliver on time. They have no respect to customers. They cannot guarantee delivery on time. They are the absolutely worse service ever. Much better options out there. Do not waste your time. Go somewhere else.
Love the app, very helpful for finding proper coffee shops in new towns.
The idea of finding amazing coffee when traveling is a fantastic idea, but the app is annoying. Firstly, it works better on the iPhone than on any other phone. The experience should be the same no matter what kind of phone you have. When you make an entry, it can take days for it to be accepted and having to choose category is annoying as well. A cafe is a cafe. Most cafes and coffee shops have coffee and baked goods. Sandwiches are less often available but still quite common. Why have a specific category bakery and cafe? Then when it comes to posts, it would be nice if you could edit your posts after posting. The rating system is stupid. Emoticons for what feels like a lot of (random) categories. Then it’s kind of impossible to navigate within the app. Communication within the chat feature is slow. So far, it’s been impossible to have a conversation with anyone. I could go on and on but I think I’ve said enough to give a clear idea what’s wrong with this app. In conclusion, having a serious app about serious coffee is a fabulous idea but it’s not this app.
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