Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗TELUS Health · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
It used to be great that you could scan your prescription. Sadly, when I got my most recent prescription and scanned it, the app now says they don’t take scanned prescriptions anymore and you have to mail it, which I do not want to do. And worst of all, they did this without any notice to their customers so that they could tell their doctors to fax prescription rather than scanning a paper prescription. The lack of such a warning is an absolute fail.
Weak hours of service, only 9-5 Monday to Friday. For a Canada wide service from Telus I would expect it to provide service competitive with Shoppers Drug Mart.
I ordered my refill through the app, got confirmation that it had been shipped within a couple of hours, and arrived within 24 hours of ordering.
Welcome to the TELUS Health Virtual Pharmacy. More private. More convenient. It’s everything you expect from a pharmacy and more. The Virtual Pharmac...