Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Taco John's · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I worked at a Taco John’s in high school and during college so I love the brand and the food. I’ve been to dozens of Taco John’s locations throughout my life and my experience today was probably the best I’ve ever had. The place is clean and very inviting. The food quality and presentation was absolutely perfect. The staff is out of this world friendly. The gal at the front counter taking orders is incredibly friendly. She never stops working and finding something to do, from helping customers, to making sure the restaurant is clean. I had time to kill before a meeting so I sat in the lobby to eat. The interaction between the manager and the employees is amazing and I have to believe this place is very successful. The manager clearly has excellent leadership abilities. Congratulations on a great customer experience and thank you for a surprisingly wonderful lunch experience.
This has been fixed, looks good now. Original Review: To the developer - This app went from a mildly confusing UI to a totally unintuitive UI. Dropping the internal menus that used to be on a separate page into one giant list when trying to build a combo is very confusing. Not to mention there is no obvious way to see when an option sub menu ends and the rest of the parent menu begins. It is also unintuitive that you can have options selected for multiple drinks, but the real selection is the drink you have the sub menu open on when you add to cart? It isn’t super obvious to me that having the sub menu open is selecting that drink when there is no indication by the name of the soda indicating it is selected. There is a case where all drink sub menus are closed, and there is no obvious way to see what will be added when you add it to the cart.
First off, I like the app because it rewards my loyalty with a free combo meal. There's nothing better than free food. Who doesn't love potato oles dunked in hot spicy nacho cheese and a crunchy chicken burrito? It's a good trade off if you eat here often enough. My qualms with the app is the barcode scanner occasionally goes on the fritz. I've updated the app more than once and each time the scanner seems to quit working. For reference, I'm on iOS 11 and an iPhone 6. I wish the app had a feature that recognized prices and gave you double punches for your purchases totaling over $20. If there is a minimum requirement of $5 to receive a punch, the company itself should reward its customers with multiple punches when your feeding the whole family. Lastly, I wish the coupons and deals didn't correspond to the launch of new products, but rather my purchasing habits. Why offer me a $1 off a steak burrito when all I ever purchase is kids meals and a crunchy chicken combo. The same goes with deserts. Why offer me a free sugar covered potato ole when all I purchase are Churros; they're fab by the way! So my closing suggestion to you is, offer me a free churro with the purchase of a combo or kids meal. I'm 2x more likely to eat at your establishment in doing so.
Earn points for free food, order online to skip the wait, and stay in the know with the Taco John's® app. Tap “install” to register and unlock an excl...