Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Shopbop Mobile LLC · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
More and more, online shops have become a bit of an bait and switch. Something looks great in the image, and what you receive is a sub-par imitation, or customer service is severely lacking and returns are more hassle than just taking the hit, and stuffing the terrible thing in the back of your closet. I’ve yet to encounter an issue that wasn’t easily remedied yet. Quality has been consistent; when I’ve needed to make returns, it’s been seamless; shipping is exactly as advertised (which is another rapidly expanding nightmare, with other online sites). 2nd day shipping is 2nd day shipping; not 2nd day, after the 4-7 business day processing period, and maybe you’ll get your items 10 days - 2 weeks after placing your order. So for consistency across all areas, it stands above others, who struggle to even achieve “hit or miss” status.
I ❤️❤️❤️the Shopbop app. I have been a customer for a long time and while they carry some of the best styles of women’s clothing at all price points they really out did themselves with the app. Here’s what I love - you can swipe and see all the photos within the scroll you don’t have to click through. I also like when you do click on it you can go back and it takes you right back where you were in the list. Check out is super easy. The only thing I would change is to not put a cap on my hearts 🤣 I have run out of space on that. 🤣
After trying to buy 3 times something from your website and getting a confirmation order the 3 times, just to realize later that my order has Being canceled without giving me any notice I’m supremely disappointed by the lack of professionalism of your Website. The first time customer service told me I got something wrong in my credit card info... so they just blocked the purchase without giving me or my bank any notice. So I didn’t got my things that I specifically pid rushed since I needed them. The second 2 times I used a different card and doubled checked the info with 2 other people doing the purchase with me. Same history, I get the confirmation email but when checking in the app, the order is rejected... here it comes the best part: I call customer service and the person in the phone tells me: they are all in a meeting so they can not help you now.... It is hard to believe that you are a serious business after all my attempts to get something from your website. You have a terrible way of communicating with your clients, and a really slow and not competent customer service. After this terrible experience I’m just rating you 0 in every platform or review that I can find and telling all the people about this awful experience. I know maybe it’s not a lot, but reputation is something that you should definitely care, at least care more than what you care of customer experience.
The Shopbop app is the easiest way to discover and shop the latest clothing and beauty from over 1,000 established and emerging brands. Shopbop is th...