Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Marcus Hotels & Resorts · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
The app originally showed me as not checked in after a day. 2nd day, doesn’t show my reservation at all. Had to verify through text code. Shows up after that, still says not checked in. Front desk verified I’m fully checked. (Which is good since I’m already in a room.) Could be a great app, especially to order in-room dining, which we were going to do but now won’t. App is only good for info until it functions properly. Nice hotel, bad app.
Crashes every time I try to download the digital room key. :(
A place to discover. A place to create. Saint Kate is a unique, boutique arts hotel created by artists for artists. From the professional business tr...