Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Rogers Communications Inc. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Glitches all the time. And if you ever need help the only way is to call and wait about two hours for some Indian to pick up the phone and answer and tell you how because you can’t remember one stupid little piece of information he can’t help you either. Throughout about 5 years of using Roger’s anytime I needed help with something it literally took an entire day to fix the problem
This app used to be so good/easy to use. Every new device added to my household the app would prompt me to assign it. I’d assign it, and no problem. Now each time I add a new device I get the same prompt to open the app, I do and I have to sign in. When I sign into my account the app has forgotten why I was opening it and I can’t assign the device it prompted me about. It’s totally useless now. I don’t mind signing in but it should still bring up the device in question automatically to let me deal with it then just a generic new session. Useless!
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