Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Evan Tilley · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This game is fun. The only problem is that not enough people know about it so I can’t always find anyone online to match with, unless I create games with friends. Wish there was an option to play solo or with robots without the voting ?
easy to learn and fun to play whether it’s with friends on long car rides or scheduled hangouts with people at work
Loved it!
Rattlin' Words is the latest multiplayer word game. A fast paced, real-time game where players vote on the best acronym creation. Features: - Private...