Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗P3 Jones Valley LLC · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
The app has a good UI and overall works well, but it’s missing a couple of features which I think are very important for such an app. Firstly, there is a companion app for the Apple Watch, but the watch app doesn’t allow you to pull up the QR code to scan in, meaning you must still use either your phone or physical card. I’d love to be able to leave my phone in my car and only bring my watch in and use it to scan in. Currently, the only feature available in the watch app is schedule, which doesn’t appear to work correctly. The second feature I think should be added is the ability to add a membership card to Apple Wallet. This app is supposed to support that, and perhaps did before they moved to QR codes, but it doesn’t support it now. Both are features that I feel are necessary for a fitness center app. Other than that, the app works well and I’m happy with it.
With the Phaze 3 Fitness App, you can start tracking your workouts and meals, measuring results, and achieving your fitness goals, all with the help o...