Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Executive Office of The Commonwealth of Pennsylvania · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Thank you Pa for the opportunity to change my healthcare provider. My original plan (Hi mrk wholecare) was satisfactory at beginning however issues with painful dental issues were denied! It was, not life threatening’ so denied, after not responding to my dentist 1st request.
This is very helpful and wonderful app that can guide you to where you were supposed to be. Used once so far but really impressed.
I downloaded this app so I would be able to do this without speaking to someone. It’s not that I personally don’t want to, it’s because more than half the time whoever I speak with doesn’t do their job correctly and I end up having to run around with my head cut off so my insurance doesn’t get cancelled and I have to re-enroll in the office, sitting there for hours. I’ve had to do that a couple times so this absolutely makes it a thousand times better. Thank you.
Do you live in Pennsylvania? Do you get HealthChoices? You can use the PA Enrollment Services mobile app to: • Find primary care providers (PCPs) and...