Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Purple Communications, Inc. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
My best friend told me that P3 Mobile would give me everything for free. So I thought, if I can get everything for free, that would be amazing. Then they gave me a free iPad and I didn't know if it was real or fake, but it's real and amazing. However, first, you need to pass a test, that's how you get everything for free. It's worth asking, and there's an interpreter to help. I wish I could repay my friend for giving me a free iPad, thanks to him, it was amazing. Trust me, you will see how amazing it is. And I don’t care if you think, believe, or not that’s your choice
Unlike ZVRS with whom they merged, Purple’s self-certification options acknowledge speech disabled users who qualify to use VRS interpretation services. However, I had the following problems with Purple/Z: 1) Contact photos can only be saved and are only displayed by this mobile app but not the desktop app 2) When hearing callers leave messages through the interpreters, the original audio of the caller’s voice plays through the device speakers unless they are muted (live calls have no audio; only messages). I ported to GlobalVRS where I didn’t have to mute my device speakers just to not be distracted by speech I can’t understand. 3) Automated calls from my area’s emergency public notification system, my pharmacy, and other services NEVER came through the interpreters. 4) Interpreter wait times were the longest with this service, particularly in the evenings and on weekends. This prevented me from verifying my number via phone call for many services. On a more positive note, I had a helpful account manager both when I was on the Z side and when I returned to Purple when GlobalVRS went outta business in 2023. Sivo also helped me tremendously with some non-signers who wanted video calls with me. I still dial-around from Convo a few times a year to reach those individuals. But my account manager did say I must make minimum one call per month or my account would be closed. So I voluntarily called customer service and had them close it. There’s a lot of room for improvement though. They really should expand their self- certification options to include ASL-fluent hearing signers without speech disabilities. Global did not exclude the hearies. The FCC allows point-to-point-only VP numbers to be issued to hearing signers. Clearly it’s not an issue of FCC rule compliance.
• Best VRS interpreters in the industry - ASL skills, personable with the caller, professional, friendly, helpful, and the list goes on. • The GUI of the app is very modern and appealing. • Easy to navigate • Block unwanted callers feature • Voice Carry Over (VCO) feature for hard-of-hearing or oral users to take full control of voicing their conversations • Ability to select phone number from the mobile device contact list • Toggle between Light and Dark theme as preferred • Ability to login two Videophone number/accounts onto one app which is great when I have both a personal VP number and work VP number. I can get calls to both numbers at the same time • It has a Number Lookup Google Search ability straight from the app • Missed calls are able to leave a video message for me to view when I’m available • They have Spanish VI (Virtual Interpreters) for those who need to communicate in Spanish • #AlwaysOn - guaranteed notification for incoming calls I’ve tried out several other VRS providers on and off, but stayed loyal to Purple for many years. They never cease to disappoint me with their service, products, and quality.
P3 Mobile – VRS on the go, because every conversation matters. P3 Mobile is the on-the-go VRS (Video Relay Service) app that makes it easy for deaf...