Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Nova ehf. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Writing this review in English so everyone can understand it. 1. Can’t perform actions in the app such as topping up, purchasing data abroad, etc. It opens the Nova site. Sign in Oct and over and over just to get to a new page The app just there for discounts and the “perky” (obnoxious) yellow landing screen. 2. Worst customer support ever. A support agent just sends you in a loop with canned answers from the help center which anyone can go to any time (I did, answer was still useless which is why I contacted “support”!). Customer support is not helpful AT ALL. 3. The site is absolutely confusing. It used to be easy but it seems like a product manager or marketing or someone made it intentionally difficult/not straight forward and simple. This isn’t an upgrade, it’s a hellscape. 4. I authorized one amount and have the screenshot to prove it. I received an SMS for double the amount and was told I still had no data to use abroad (whaaaat!???). Instead of reversing the charge to my card customer “support” told me they needed my bank info to refund me. SERIOUSLY!?!? What’s become of Nova???? I’ve used this carrier for 10 years and now I have to change carriers. None of this is ok.
Version 6.0.34 er bögguð
Far from great, or useful, but definitely getting there. I'm just glad they are finally introducing an app.
Stútfullt af skemmtun, gómsætum fríðindum og upplifunum, bara FyrirÞig. Þú finnur öll frábæru 2F1 tilboðin okkar og FríttStöff í Nova appinu. Farðu í...