Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Northern Bank & Trust Company · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I liked it better when it opened to the groupings rather than needing to select a favorite account. I miss seeing the groups when I select see all accounts. Otherwise, it works great.
App used to be great and notify you whenever a transaction occurred. Ever since the major “update” it takes nearly a week to see a transaction in an account. The interface is worse than it was and the app is much more difficult to use. There is really no point in using it because I have to sum up my transactions myself and guess which ones processed. Genuinely a terrible app for banking. They need to bring back the pre existing version. If I could rate this 0 stars I would. I have been extremely disappointed with this app.
This app is useless unless you just want to look at how much is in your account. It doesn’t even let you pay a bill through the app!!!!! I never paid a bill via computer, just on the app. And now it’s a hastle to find a computer to pay my bills. Bring back the old app where you can actually pay a bill via app. Come on it’s 2024 almost 2025; all banks have apps where you can pay a bill from. But not northern bank! It’s not a user friendly system!!! The old app was great- you were able to pay bills, transfer money, lock cards, and so much more. This new one is a waste to have it even in your phone. If I could give a lower start rating I would. It doesn’t even deserve 1 star. Please fix this disaster of an app!
Manage your finances on-the-go with Northern Bank Mobile Banking. Available to all online banking customers. Features include: - Check account balanc...