Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Cricket Wireless, LLC · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
1) this app is completely useless. The chat never works at all even though I have a protection plan. 2) if you call in, they aggressively push an upsale. To the point they will literally talk over you!! 3) AND THIS IS THE WORST THING, if you call in & you don’t buy whatever they’re trying trying to upsale, they will thank you for calling & hang up without even fixing the problem. I was calling to report that myPhotoVault isn’t showing the correct limit. They couldn’t care any less. I’m honestly considering canceling the coverage & maybe even changing companies. This is plum ridiculous.
My customer service expert Mitchell was super awesome and understanding. I love getting phenomenal service like that!! Give him a raise !!
Bought the care plus package to help protect my new iPhone. Loaded the app, but neither the new phone nor the feature were found on it. (They had a phone from several years ago listed.) The “expert” I chatted with couldn’t help and referred me to the regular customer care line and that CSR could not understand the issue despite multiple explanations. It’s worth the extra $2 a month to get Apple Care+. I’ve been trying to cancel the Cricket feature for a bit, but when I do, I’m getting an unexpected error message.
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