Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Skico INC · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
When the app originally let me login, it worked sometimes. Lately it wouldn’t open when I was shopping and needed it to check out. Now it won’t even let me login and it won’t send me the link to change my password. All of this started after the last app update that was supposed to fix the bugs. Next to worthless now. SMH
After the latest update. The app is not working on my iPhone. It states invalid user password and I the location is not working. Also on another iPhone I cannot access coupons. It just stalls.
Use this for gas the store itself has garbage food.
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