Michaels Stores

Michaels Stores, Inc. · iOS

Michaels Stores

Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.

Paid-ad activity not yet verified
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01 / Creative research

Turn the unknowns into a research plan.

01

Check the acquisition promise

Read the store headline, screenshots and description. What problem is the app promising to solve?

Study the storefront ↗
02

Look for ad evidence

Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.

Browse observed advertisers ↗
03

Separate demand from paid growth

Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.

Review the market context ↗

02 / Storefront & product

Where the click lands.

Study the product story and store experience behind the acquisition funnel.

Screenshots

Michaels Stores screenshot 1Michaels Stores screenshot 2Michaels Stores screenshot 3Michaels Stores screenshot 4Michaels Stores screenshot 5Michaels Stores screenshot 6Michaels Stores screenshot 7Michaels Stores screenshot 8

03 / Market context

The business behind the app.

Keep revenue, downloads and store rankings separate from advertising performance.

How Much Does Michaels Stores Make?

Monthly Revenue
$1.0K
Annualized estimate
$12.0K
Per Download
$0.01

Platform Performance

🍎iOS
Revenue
$1.0K
Downloads
80.0K
Rating
4.8 ★(270,889)

Rating Distribution

4.8
★★★★★
270,889 reviews
5
2%
4
1%
3
2%
2
7%
1
88%

Top Countries

🇺🇸 US🇨🇦 CA🇲🇽 MX

Rankings

Category Rank
#106
Reviews (3)▼
★☆☆☆☆Frepples7/26/2025
Stop with the corporate scamming

Everything in this store is marked up to be 2x the price it’s supposed to be and then you’re supposed to always have access to a half off coupon and they’re supposed to do “sales” often to make it normal full price, now they only provide a 30% off coupon and in order to get more than that you have to download an app so they can take up your precious expensive phone storage space and steal your data, only to end up paying slightly more than norma full price instead of twice the price. If you don’t have a smartphone or want to buy more than one item at a time then you simply have to pay 2x the price. This is a terrible business model, I don’t know why they cling so hard to failing corporate scam business models even as it causes countless other corporations to go out of business each year. Why do you want people to not shop at your store ? Why do you want to go out of business ? You have essentially cornered the market on crafting supplies by being the last to go out of business, you could be successful if you just ran your store normally. And btw the Michaels rewards is completely broken if you signed up in store using a home phone number because it won’t let you make an account without getting a text verification to your phone. And of course there’s no way to contact customer service to get the situation resolved because that would require them to hire employees to do jobs that are necessary to keep a business afloat. Complete stupidity.

★☆☆☆☆bsully121511/27/2022
Atrocious and Buggy

I don’t know how people can give the Michaels iPhone app five stars let alone two stars. As someone who works in UI development, it is one of the worst iPhone apps I have ever seen and had to use. Most of the time I avoid using it and stick with a browser because of how long it takes the mobile app to load just the homepage let alone anything else. The app often freezes and crashes. Heck, I have gone from iPhone 12 Pro to 13 Pro and now a 14 Pro, and the app STILL doesn’t natively fit the screen. I can barely engage any buttons or navigate as a result. Is the team doing any QA on usability and compatibility? Because trying to use the app is painful. It’s especially worse when you’re standing in a Michaels on the Michaels store Wi-Fi and the Michaels app still fails to load product details or tell you which aisle a product is located in. I even tried to open it today, the Sunday after Black Friday, while on my home Wi-Fi because the desktop app is broken and won’t let me check out without looping me back to my cart after I submit payment details. The mobile app still fails to load and is over-blown on the screen. Michaels corporate should have never complicated the buying process by making online discounts different than in-store discounts. Otherwise I would just be going to the store to buy the same products at the same savings and not spend my afternoon wasting time trying to troubleshoot problems ordering over Michaels’ desktop or mobile apps.

★★★★★couchart9/19/2022
Southlake texas store

I am a commercial artist and often go into your Southlake store… I always have to walk to the back find an employee and ask them to get my canvas down from upper shelf. They then have to find a ladder and get it down. Rarely do they offer to take it up front for me 4ft by 5 ft canvas ! Never do they offer to take to car! So the other day my client has to have 3 by 4 canvas and the walls are bare. I can’t find employee so I go into stock room because door was open and this guy says ( I think he was mgr, not sure) if it’s not there we do t have it. So I head out. Well I have an in with one of the nicest hardest working employees you have named Michelle and I see her . She and I go to canvas shelf she scans it with scanner, she goes into stock room and comes out with my canvas. She has done this many times for me.. as a professional I am up against deadlines so this really means a lot to me!!!! I love checking out with Pam because she is just great also!!!!!! These are fabulous employees and I should know. Your frame guys are great too because I have to bother them every single week I go into store because you have horrible netting no one buys on the lower shelves and canvas everyone buys on the high shelves. Please re think this!!! Beautiful clean store!

Version History (154)▼
26.8.58/27/2026
26.8.48/19/2026
26.8.38/17/2026
26.8.28/5/2026
26.8.18/3/2026
26.7.37/30/2026
26.7.27/16/2026
26.7.17/1/2026
26.6.26/17/2026
26.6.16/3/2026
Available In (84 Countries)▼
🇩🇿 DZ🇦🇴 AO🇦🇿 AZ🇧🇧 BB🇧🇾 BY🇧🇲 BM🇬🇭 GH🇳🇬 Nigeria🇴🇲 OM🇺🇦 Ukraine🇺🇿 UZ🇺🇸 United States🇦🇺 Australia🇨🇦 Canada🇨🇳 China🇫🇷 France🇩🇪 Germany🇬🇧 United Kingdom🇮🇹 Italy🇯🇵 Japan🇰🇷 South Korea🇷🇺 Russia🇦🇷 Argentina🇦🇹 Austria🇧🇪 Belgium🇧🇷 Brazil🇧🇬 Bulgaria🇨🇱 Chile🇨🇴 Colombia🇨🇷 CR🇭🇷 Croatia🇨🇿 Czech Republic🇩🇰 Denmark🇩🇴 DO🇪🇨 EC🇪🇬 Egypt🇸🇻 SV🇫🇮 Finland🇬🇷 Greece🇬🇹 GT🇭🇰 Hong Kong🇭🇺 Hungary🇮🇳 India🇮🇩 Indonesia🇮🇪 Ireland🇮🇱 Israel🇰🇿 KZ🇰🇪 Kenya🇰🇼 KW🇱🇧 LB🇱🇹 Lithuania🇱🇺 LU🇲🇴 MO🇲🇬 MG🇲🇾 Malaysia🇲🇽 Mexico🇳🇱 Netherlands🇳🇿 New Zealand🇳🇴 Norway🇵🇰 Pakistan🇵🇦 PA🇵🇪 Peru🇵🇭 Philippines🇵🇱 Poland🇵🇹 Portugal🇶🇦 QA🇷🇴 Romania🇸🇦 Saudi Arabia🇸🇬 Singapore🇸🇰 Slovakia🇸🇮 Slovenia🇿🇦 South Africa🇪🇸 Spain🇱🇰 LK🇸🇪 Sweden🇨🇭 Switzerland🇹🇼 Taiwan🇹🇭 Thailand🇹🇳 TN🇹🇷 Turkey🇦🇪 UAE🇺🇾 UY🇻🇪 VE🇻🇳 Vietnam
Supported Languages (2)▼
EnglishFrench
App Details▼

Made by you™ You make us more than just glitter and googly eyes. More than yarn, paper, canvas or clay. You— the Makers— make us matter. You make us...

iOS App ID
445458809
Content Rating
4+
Min OS
15.0
Size
408.4 MB
Publisher
Michaels Stores, Inc.
US