Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Results Direct · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I have had this app for a couple of years without problems. Within the last few months however, the app says network failure every day! I delete it and then it works for a day and then breaks again. My organization deserves better, we need a reliable app to connect and stay informed.
I have used this app for several years. A few days ago it started to reject my login, even though I haven’t changed anything. It’s now useless.
The App works well for membership organizations. As a staff member, I appreciate the depth of the App and how it works with Higher Logic. Some members complain about things like the inexperienced person who rated this App with 1 star. If people just read things, and take a few minutes to learn, I believe they will see that this is a special and private tool for their membership.
MemberCentric for Higher Logic’s Connected Community is your mobile app to connect and collaborate with peers, participate in communities of interest,...